I have worked with Milcarsky's Appliance Centre' for almost 8 years. They were a part of my first venture into being a digital marketing professional. The owner has become a friend and business/personal mentor in these past years, and I value the professional/personal relationship forged in that time. Still, it is primarily a business-focused relationship, and I have been fortunate to learn the ups and downs of lead gen, brand awareness, and product-focused social media content. In my time with Milcarsky's, I have been responsible for their overall marketing efforts, including print, email, webdesign, blog writing, print/digital advertising, and establishing all of their social media channels.